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Plausible Analytics
Simple and privacy-friendly Google Analytics alternative
4.8
Privacy-First
Open Source
GDPR Compliant
Cookieless
Plausible is a lightweight and open-source web analytics tool. It provides simple, privacy-compliant analytics without cookies or personal data collection.
Plausible Analytics is a lightweight, open-source alternative to Google Analytics. Built with privacy as a core principle, it doesn't use cookies and is fully compliant with GDPR, CCPA, and PECR out of the box.
The dashboard is refreshingly simple - a single page with all the metrics you need. No complex navigation, no overwhelming data. Just the insights that matter: unique visitors, pageviews, bounce rate, visit duration, and traffic sources.
Plausible's script is less than 1KB, making it significantly faster than Google Analytics (45KB+). This means better Core Web Vitals and improved SEO performance.
Pricing
From $9/month
30-day free trial available
Best for
Privacy-conscious businesses, bloggers, and developers who want simple, ethical analytics
Company sizesolo, startup, smb
Last updated2026-02-22
Key Features
- Privacy-first, no cookies required
- GDPR, CCPA, PECR compliant
- Lightweight script (<1KB)
- Simple, intuitive dashboard
- Real-time analytics
- Goal and event tracking
- UTM campaign tracking
- Open source (self-hostable)
- Email reports
- API access
Pros
- Extremely simple and intuitive interface
- No cookie banners needed
- Fastest loading analytics script
- Transparent, open-source code
- EU-based (data stays in EU)
Cons
- No free tier (only 30-day trial)
- Limited advanced features compared to GA4
- No session recordings or heatmaps
- No funnel analysis
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