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Fathom Analytics
Privacy-focused website analytics without compromise
4.7
Privacy-First
GDPR Compliant
Cookieless
Fathom provides simple, privacy-first analytics that complies with GDPR, CCPA, ePrivacy, and PECR. No cookie banners required.
Fathom Analytics was one of the pioneers in privacy-first analytics. Founded in 2018, they've built a reputation for being the gold standard in ethical web analytics.
Their approach is simple: give you the data you need without compromising your visitors' privacy. The dashboard is clean, fast, and shows you exactly what matters - no overwhelming data or complex reports.
Fathom uses a unique approach to count visitors without cookies, using intelligent hashing that's designed to be untraceable. They're also carbon-negative, offsetting more carbon than they produce.
Pricing
From $15/month
7-day free trial available
We may earn a commission at no cost to you. Learn more
Best for
Agencies and businesses managing multiple websites who prioritize privacy and support
Company sizesolo, startup, smb
Last updated2026-02-22
Key Features
- Privacy-first, cookieless tracking
- GDPR, CCPA, PECR compliant
- Unlimited websites (up to 50 included)
- Unlimited team members
- Real-time dashboard
- Ecommerce & event tracking
- UTM tracking
- Email reports
- Uptime monitoring
- API access
- Forever data retention
Pros
- Excellent customer support
- Unlimited websites on all plans
- Uptime monitoring included
- Carbon-negative company
- Very fast dashboard
- Forever data retention
Cons
- Higher starting price than competitors
- No self-hosting option
- Limited customization options
- No funnel or cohort analysis
- Short 7-day trial
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